FINAL PITCHING 

At Dnipro University of Technology, a mentoring session on brand creation took place. It is a journey of discovering meaning, testing ideas, and building one’s own success story.

🚀 This time, students of Marketing and Journalism met with Anna Martynova, CEO of RGB IDEA GROUP – the Agency of Meaning Creators.

Students immersed themselves in the world of branding and meaning-making:

✅ How to build a brand that resonates with the audience? 

✅ Why are meanings more important than loud slogans? 

✅ How does a manifesto become the DNA of a company and lead to success? 

✅ What opportunities does the creative industry open up for startups?

Today, a major event took place – the final pitching session of the second phase of piloting the Mentorship and Tutoring Programme within the project, held at the Center for Professional Development, Mentorship and Tutoring of Dnipro University of Technology.

Within the event, the following were presented: 

International mentoring cases: the StudySisters experience (TU Bergakademie Freiberg, Germany) 

Professional mentoring Mentoring for early-career academic staff Startup mentoring 

Digital mentoring Internationalization: mentoring and tutoring for outgoing students 

First-year student mentoring Buddy tutoring 

Mentoring for internally displaced students 

Gender mentoring Mentoring for students with special needs 

Mentoring in the field of the GREEN DEAL 

Mentoring in the field of local governance

During September–November 2025, six universities of the ERASMUS+ PROMENT project successfully completed the reporting phase and presented the results of implementing mentorship and tutoring programmes:

▫️ Lviv Polytechnic National University 

▫️ Dnipro University of Technology 

▫️ Petro Mohyla Black Sea National University 

▫️ Chernihiv Polytechnic National University 

▫️ Batumi Shota Rustaveli State University 

▫️ Georgian Technical University

Each university adapted and implemented 12 mentorship and tutoring schemes: from mentor training and first-year student orientation to the tutoring system, to regular meetings of academic groups with business mentors throughout the first semester. In total, 12 mentorship and tutoring schemes have already been implemented.

We sincerely thank everyone for their participation and presentations.

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.